January 4, 2023

Social Media Manager (Specialty Coffee)

PDG Media is seeking an experienced Social Media Manager to join the team. The ideal candidate will have a passion for specialty coffee and a good understanding of the industry. 

We are a global full-service media agency operating in the coffee sector, and our clients include several leading coffee brands from around the world. As part of our work, we offer a range of creative services, from copywriting and social to web design and full rebrands.

The ideal candidate for this role will thrive working across a range of fast-paced accounts, be genuinely passionate about content creation for social media (video and image designs included), ensure clients receive quality work on time every month and have a passion for delivering good, reliable results. They will also be English-speaking, with a keen eye for design.

We are offering this role on a permanent/full-time basis, and it will be fully remote.

As part of the social media team in a fast-growing full-service digital marketing agency, you will:

  • Collaborate with coffee industry clients to produce results-driven social media content unique to each platform 
  • Edit and schedule all posts for all platforms on a daily basis on feeds and stories (up to 3 to 5 stories per day per account)
  • Plan, write and execute effective social media content plans in collaboration with graphic designers
  • Develop, implement and manage unique social media strategies for a variety of clients in line with their organisation guidelines
  • Be incredibly organised as you will be responsible for your schedule to ensure deadlines are met
  • Measure the success of social media campaigns and provide feedback to management
  • Stay up to date with the latest social media best practices, algorithms and marketing technologies
  • Use social media marketing tools such as Whatagraph, Bitly/Link.InBio, Canva and Later.com
  • Monitor user clients engagement and suggest content optimisation
  • Build long-lasting relationships with clients and take ownership of developing their brand
  • Work in a team that spans multiple time zones

Essential:

  • A minimum of 2-3 years experience working in a digital marketing agency or marketing manager role responsible for multiple clients
  • A strong understanding of and passion for specialty coffee
  • In-depth understanding of top social media platforms and trends – including but not limited to Facebook, Instagram, Twitter, YouTube, TikTok, and LinkedIn
  • A strong command of the English language, both written and verbal
  • Ability to work well under pressure and strong attention to detail
  • Experience in content creation with an understanding of the technical skills necessary to manage and deliver content across multiple platforms
  • Demonstrable interpersonal skills, with the ability to liaise with clients, designers, editors, and other members of the company from all around the world
  • Strong organisational, communication, written and verbal skills
  • Community management experience and best practices
  • Facebook Ad Management and Business Suite experience (for Facebook and Instagram)

Desirable:

  • Experience with the Google ecosystem (Gmail, Google Drive, Docs, Slides, etc)
  • Experience in the speciality coffee sector.
  • Experience with Canva and video creation platforms.

If you are interested, please email ross@perfectdailygrind.com with a CV, your notice period, and salary expectations in your local currency.