February 8, 2023

Social Media Manager (Specialty Coffee)

PDG Media is seeking an experienced Social Media Manager to join the team. The ideal candidate will be based in LATAM, and have a passion for specialty coffee and a good understanding of the industry. 

We are a global full-service media agency operating in the coffee sector, and our clients include several leading coffee brands from around the world. As part of our work, we offer a range of creative services, from copywriting and social to web design and full rebrands.

The ideal candidate for this role will thrive working across a range of fast-paced accounts, be genuinely passionate about content creation for social media (video and image designs included), ensure clients receive quality work on time every month and have a passion for delivering good, reliable results. They will also speak both English and Spanish, with a keen eye for design.

We are offering this role on a permanent/full-time basis, and it will be fully remote.

As part of the social media team in a fast-growing full-service digital marketing agency, you will:

  • Collaborate with coffee industry clients to produce results-driven social media content unique to each platform 
  • Edit and schedule all posts for all platforms on a daily basis on feeds and stories (up to 3 to 5 stories per day per account)
  • Plan, write and execute effective social media content plans in collaboration with graphic designers
  • Develop, implement and manage unique social media strategies for a variety of clients in line with their organisation guidelines
  • Be incredibly organised as you will be responsible for your schedule to ensure deadlines are met
  • Measure the success of social media campaigns and provide feedback to management
  • Stay up to date with the latest social media best practices, algorithms and marketing technologies
  • Use social media marketing tools such as Whatagraph, Bitly/Link.InBio, Canva and Later.com
  • Monitor user clients engagement and suggest content optimisation
  • Build long-lasting relationships with clients and take ownership of developing their brand
  • Work in a team that spans multiple time zones


  • A minimum of 2-3 years experience working in a digital marketing agency or marketing manager role responsible for multiple clients
  • A strong understanding of and passion for specialty coffee
  • In-depth understanding of top social media platforms and trends – including but not limited to Facebook, Instagram, Twitter, YouTube, TikTok, and LinkedIn
  • A strong command of the English language, both written and verbal
  • Ability to work well under pressure and strong attention to detail
  • Experience in content creation with an understanding of the technical skills necessary to manage and deliver content across multiple platforms
  • Demonstrable interpersonal skills, with the ability to liaise with clients, designers, editors, and other members of the company from all around the world
  • Strong organisational, communication, written and verbal skills
  • Community management experience and best practices
  • Facebook Ad Management and Business Suite experience (for Facebook and Instagram)


  • Experience with the Google ecosystem (Gmail, Google Drive, Docs, Slides, etc)
  • Experience in the speciality coffee sector.
  • Experience with Canva and video creation platforms.

If you are interested, please email ross@perfectdailygrind.com with a CV, your notice period, and salary expectations in your local currency.