The Acaia Lunar: Trendy Toy or Serviceable Scales?
The Acaia Lunar has been the darling of coffee feeds, blogs, and the third wave at large since its release. But is it all hype, ...read more
3 Rules to Building a Successful Brand via Social Media
We partly accredit Perfect Daily Grind’s unprecedented levels of growth to our deep expertise of social media and focus on engagement-driven content. As of October 2015, our audience has grown over 850% ...read more
Shop Inconsistency: 4 Steps to Address The Problem
Let’s get straight to the point: inconsistency is a bad thing for cafés. Yes, you need good drinks. Yes, you need cool decor and good ...read more
Social Media Marketing Magic with Acme and Co
Acme and Co. has over 40,000 followers on its instagram account. They’re not a photography studio. Or a creator of cat memes. Or even a ...read more
The Quest to Find the World’s Best Food & Coffee Combination
Specialty coffee, check. Beautiful café, check. Good book, check. But wait—what about the food? If there’s anything that’ll have an effect on how your coffee ...read more
4 Steps to Serving Seasonal Drinks in 3rd Wave Style
It’s that time of year again, when a certain coffee chain rolls out a particular drink for a limited time only. Devotees have waited for ...read more
Service: The Missing Step in Serving Specialty Coffee?
Let’s take James Hoffman’s analogy and talk about burgers. (Don’t worry, you’re on the right site, and we’ll start talking about coffee soon.) Think about the ...read more
Struggling To Make Money? Here Are 6 Ways to Maintain A Profitable Coffee Shop
Maybe you dream of one day owning your own specialty café. Maybe you already own a shop but are struggling to get out of the ...read more
Avoid Losing Your Cafe: Protect Your Business in Under One Hour
It’s fair to say that, as Vice President of Commercial Insurance at the Insurance Office of America, I worry more than most. In fact, as ...read more
Red Espresso: The Tea You Can Drink as Espresso?
The espresso: an emulsified, syrupy, all-encompassing marvel that forms the basis of nearly every drink served in a café—providing it’s a coffee. Rooibos: tea. Put ...read more
5 Ways to Stand Out From the Specialty Coffee Shop Crowd
You’re not going to like me for this statement, but let’s take a step back and get real for a moment: all third-wave cafés look ...read more
Barista Careers: How to Make Drinks Recommendations
Making a recommendation is one of the hardest and most important things about being an excellent barista. We’re not just order takers. We’re order-creators, even ...read more
6 Tips for Blow-You-Away Specialty Coffee Cocktails
Coffee cocktails: What’s not to love? Well, unless your coffee cocktail is just coffee plus syrup, of course. In that case, my condolences to you. ...read more
Design 101: 6 Ways to Make Customers Return to Your Cafe
Design is everywhere. It’s in the packaging of the coffee sitting on your counter. It’s in the art hanging on the wall in your favorite ...read more
3 Steps to Crafting a Successful Specialty Coffee Brand
Are you dreaming of a café or coffee roastery of your own, but find the idea of running a business daunting? Or are you already ...read more
Is Espresso & Tonic a Match Made in Heaven or Hell?
A coppery-coloured espresso suspended over a transparent, bubbly bed of tonic water—it’s easy to see the appeal. Stumptown Coffee, one of the pioneers of the ...read more