February 4, 2022

Coffee News Recap, 4 Feb: Kenyan coffee exports fall in 2021, over 50 Starbucks stores filing to unionise in US & other stories


Every Friday, Perfect Daily Grind rounds up the top coffee industry news from the previous week. Here are this week’s stories. 

  • Mon, 31 Jan – Colombian-focused direct trade platform Who Is Coffee launches online. Coffees are available as whole bean or ground and are shipped direct to consumers. Who Is Coffee’s packaging includes the names and portraits of farmers who grew the coffees, as well as designs from Colombian artists based in different coffee-growing regions.
  • Mon, 31 Jan – Starbucks unionisation campaign expands to include 54 US stores. Employees from 54 stores in 19 states have filed for union elections after the chain’s first-ever union was formed in Buffalo, New York in December 2021. Around 30 Starbucks employees in Mesa, Arizona are finalising their mail-in unionisation votes this week.
  • Tue, 1 Feb – Kenya’s 2021 coffee exports drop by over 5,000 tonnes. Despite export revenue increasing during 2021, Kenya’s government claims the country exported over 35,000 tonnes last year – a decline from the almost 41,000 tonnes exported in 2020. Kenya’s government predicts coffee exports will also decline this year.
  • Tue, 1 Feb – Design strategy company Smart Design holds coffee-focused webinar. The Coffee and Ritual online event explored how companies can design products and services for daily coffee-making routines. The webinar included Starbucks’ Senior Product Manager Clay Hoffman and founder and CEO of Poursteady Stephan von Muehlen.
  • Wed, 2 Feb – Pret A Manger raises coffee subscription price by 25%. The monthly price for up to five barista-made drinks per day will increase from £20 (US $27.20) to £25 (US $34). The coffee and food-to-go chain states the price increase is due to the rising costs of coffee, milk, and staff wages.
  • Wed, 2 Feb – Folgers Coffee launches new modern advertising campaign. The iconic US coffee company’s has rebranded to attract younger demographics. The campaign will run across TV, online video, digital display, and audio streaming in the US, featuring American musical artist Trombone Shorty.
  • Fri, 4 Feb – Coffee equipment cleaning brand Cafetto certified halal. Cafetto received the certification from the globally recognised Supreme Islamic Council of Halal Meat in Australia Inc. following an onsite production facility inspection. Twenty of Cafetto’s products are now certified halal, including Clean Bean Tablet and Grinder Clean.
  • Fri, 4 Feb – Brazil’s domestic prices increased in January 2022. The CEPEA Index for arabica closed at US 278.02 cents at the end of last month. Price increases were attributed to the absence of sellers on the national spot market. Brazil’s National Company for Food Supply (Conab) predicts Brazil’s 2022 production will reach over 55 million bags, while financial services company Rabobank estimates over 63 million bags were produced in 2022.

Here are a few news stories from previous weeks that you might find interesting. Take a look.

  • Wed, 26 Jan – Social enterprise I’M NOT A BARISTA developing manual coffee grinder. The Momentum will feature two differently-sized conical burr sets. I’M NOT A BARISTA says the first burr set will grind coarser, while the last burr set will provide a finer grind, depending on setting. The Momentum will also include a built-in sieve to separate fines.
  • Thu, 27 Jan – World Coffee Research launches new membership and funding model. The previous funding model was based on voluntary contributions determined by each member company. The new funding model will calculate each member company’s contributions based on the volume of coffee they purchase or annual revenue, which WCR claims will provide greater equity and transparency in its funding.

Sign up to our weekly coffee news recap to get a summary of all the biggest stories in the sector, delivered straight to your inbox every Monday.

Want to keep up with current affairs in the coffee industry? Check out last week’s stories.

Photo credits: @cafenakua